BOLOGNA SERVIZI CIMITERIALI
- Strategic consulting
- Logo & visual identity
- Press office and media relations
- Press conference
- ATL and BTL communication
- Website design
Bologna Servizi Cimiteriali, a company controlled by the Municipality of Bologna, manages the administration, maintenance, and enhancement of the Certosa di Bologna and the Cemetery of Borgo Panigale. The company adds to the interventions to improve the quality of the experience of visiting loved ones, the commitment to preserve and promote the immense artistic heritage of the Certosa. We support the company in the fields of the press office, media relations, and classic and digital communication.
Absolut is available to the customer with continuity and immediacy, demonstrating in all circumstances the ability to react effectively and quickly to its communication needs. From the initiatives in the Certosa to the restoration interventions, from the improvement of services to new projects, up to all communications related to the health emergency. We provide BSC with strategic advice, prepare press releases, and interact with institutions and the media to organize interviews and count on their collaboration for disseminating the news.
To inform citizens and the media about BSC’s latest investment – the expansion of the Bologna crematorium, the third in Italy – and about the projects in the pipeline for the next three years, we support the client to organize a press conference in the charming setting of Palazzo d’Accursio, historical seat of the Municipality of Bologna. The top management of the company and a councilor of the local Municipality participate in the event. An institutional video, designed and coordinated by Absolut, summarizes the news to the journalists who attended.
A treasure to be discovered and rediscovered is that of the Certosa di Bologna, highlighted by the communication campaign designed by the agency, in conjunction with the brand restyling project and the coordinated image of Bologna Servizi Cimiteriali, as well as the new company website. A system intervention we define and implement to put BSC and the Certosa di Bologna in the right light.