CLIENT: BOLOGNA FIERE SERVIZI – Cioccoshow
- Brand design and brand identity
- Packaging design
- Offline communication
- Below the line
- Visual communication of the event
Cioccoshow is the artisan chocolate exhibition that animates the centre of Bologna for five days and attracts about 350.000 visitors. With the presentation in New York made by BolognaFiere and CNA, it was elected one of the main attractions for the incoming of Bologna.
Absolut for 10 years is the agency that supports BFS as communication consultant. We developed the brand restyling, packaging designs, the annual advertising campaign and the widespread visual communication of the event in the city center of Bologna, plus the “mascotte”, everpresent during the event.