CLIENT: FORUMCLUB, FORUMPISCINE
- Organization and management of fairs
- Organization and management of International Conferences
- Offline and online communication
- Press office
- Direct mailing, mailing and telemarketing
ForumClub, Expo and International Conference is the BtoB most relevant event for the Italian fitness. ForumPiscine is the most important national fair in the pool sector. They host reference businesses of these two branches, they summon international personalities and an audience of about 7.000 operators.
Absolut, co-inventor of the events along with Editrice Il Campo (trade press), is the organizational engine and the actor that promotes the communication (atl, btl and direct) to the final audience and to the business companies involved.