{"id":12984,"date":"2022-07-20T11:07:12","date_gmt":"2022-07-20T11:07:12","guid":{"rendered":"https:\/\/www.absoluteventicomunicazione.it\/?p=12984"},"modified":"2022-07-21T10:35:19","modified_gmt":"2022-07-21T10:35:19","slug":"da-made-expo-a-me-nuova-formula-e-nuova-identita-per-la-rassegna-milanese","status":"publish","type":"post","link":"https:\/\/www.absoluteventicomunicazione.it\/it\/da-made-expo-a-me-nuova-formula-e-nuova-identita-per-la-rassegna-milanese\/","title":{"rendered":"Da MADE Expo a ME: nuova formula e nuova identit\u00e0 per la rassegna milanese"},"content":{"rendered":"[vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; width=&#8221;1\/1&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221;][vc_column_text]<em>La manifestazione leader in Italia per il mondo dell\u2019architettura e delle costruzioni si rinnova e lo comunica anche attraverso il naming e l\u2019immagine.<\/em><!--more--><\/p>\n<p><strong>MADE Expo<\/strong> evolve, con una nuova formula e una nuova identit\u00e0, e d\u00e0 vita a <strong>ME<\/strong>, dando appuntamento negli spazi espositivi di <strong>Fiera Milano<\/strong> a <strong>Rho<\/strong>,<strong> dal 15 al 18 novembre 2023<\/strong>, per presenziare al pi\u00f9 importante momento di confronto nazionale dedicato al mondo dell\u2019<strong>architettura <\/strong>e delle <strong>costruzioni<\/strong>.<\/p>\n<p>Organizzata da <strong>Made Eventi srl<\/strong>, societ\u00e0 di <strong>Fiera Milano (60%) <\/strong>e <strong>Federlegno Arredo Eventi (40%)<\/strong>, ME affiancher\u00e0 i professionisti del settore costruzioni, mettendo il tema sempre pi\u00f9 imprescindibile della <strong>sostenibilit\u00e0 <\/strong>al centro di un <strong>evento completamente trasformato<\/strong>: nel concept, nel layout, e anche nella comunicazione.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; width=&#8221;1\/1&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221;]<div class=\"divider-wrap\"><div style=\"height: 10px;\" class=\"divider\"><\/div><\/div>[\/vc_column][\/vc_row][vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column column_padding=&#8221;padding-4-percent&#8221; column_padding_position=&#8221;all&#8221; background_color=&#8221;#c20035&#8243; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; width=&#8221;1\/1&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221;][vc_column_text]<span style=\"color: #ffffff;\">\u201cWork for progress\u201d \u00e8 il claim scelto dalla manifestazione per rappresentare la visione di futuro che si ha del settore, con la scelta di colori e visual che rimandano in modo immediato al tema della sostenibilit\u00e0, in un percorso proiettato verso l\u2019unica forma di progresso immaginabile per il singolo e la comunit\u00e0.<br \/>\nPiattaforma fortemente specializzata e integrata, ME si articoler\u00e0 in due nuovi saloni: Costruzioni e Involucro.<br \/>\n<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; width=&#8221;1\/1&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221;]<div class=\"divider-wrap\"><div style=\"height: 10px;\" class=\"divider\"><\/div><\/div>[\/vc_column][\/vc_row][vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; width=&#8221;1\/1&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221;][vc_column_text]Il salone <strong>Costruzioni <\/strong>porter\u00e0 in fiera software e tecnologie per la progettazione e il Building Information Modeling (BIM); sistemi costruttivi e soluzioni per strutture e infrastrutture; attrezzature per la sicurezza e il cantiere; proposte per la riqualificazione energetica, l\u2019isolamento termico e il comfort; materiali e finiture per l\u2019architettura d\u2019interni; soluzioni per l\u2019integrazione tra edificio e impianto.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; width=&#8221;1\/2&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221;]<div class=\"img-with-aniamtion-wrap \" data-max-width=\"100%\"><div class=\"inner\"><img loading=\"lazy\" decoding=\"async\" data-shadow=\"none\" data-shadow-direction=\"middle\" class=\"img-with-animation \" data-delay=\"0\" height=\"300\" width=\"500\" data-animation=\"fade-in\" src=\"https:\/\/www.absoluteventicomunicazione.it\/wp-content\/uploads\/500x300-costruzioni-ita-1.jpeg\" alt=\"\" \/><\/div><\/div>[\/vc_column][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; width=&#8221;1\/2&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221;]<div class=\"img-with-aniamtion-wrap \" data-max-width=\"100%\"><div class=\"inner\"><img loading=\"lazy\" decoding=\"async\" data-shadow=\"none\" data-shadow-direction=\"middle\" class=\"img-with-animation \" data-delay=\"0\" height=\"300\" width=\"500\" data-animation=\"fade-in\" src=\"https:\/\/www.absoluteventicomunicazione.it\/wp-content\/uploads\/500x300-involucro-hp-1.jpeg\" alt=\"\" \/><\/div><\/div>[\/vc_column][\/vc_row][vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; width=&#8221;1\/1&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221;]<div class=\"divider-wrap\"><div style=\"height: 10px;\" class=\"divider\"><\/div><\/div>[\/vc_column][\/vc_row][vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; width=&#8221;1\/1&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221;][vc_column_text]Il salone<strong> Involucro<\/strong> si concentrer\u00e0 a sua volta sull\u2019esposizione di serramenti, finestre e porte; facciate e coperture; componenti e accessori; macchine per la produzione di serramenti; vetro; chiusure e soluzioni per l\u2019oscuramento e l\u2019automazione; outdoor; protezioni solari e anti-insetto.<\/p>\n<p>Entrambi i saloni si svilupperanno attorno ai topic dell\u2019<strong>Innovazione<\/strong> e della <strong>Sostenibilit\u00e0<\/strong>, proponendo ad aziende, buyer, professionisti, tecnici e operatori, i prodotti, i servizi e le tecnologie pi\u00f9 avanzati per portare il mondo delle costruzioni nel futuro.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; width=&#8221;1\/1&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221;]<div class=\"divider-wrap\"><div style=\"height: 10px;\" class=\"divider\"><\/div><\/div>[\/vc_column][\/vc_row][vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; width=&#8221;1\/1&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221;][vc_column_text]<strong>Absolut<\/strong> \u00e8 fianco di MADE EXPO per la gestione delle attivit\u00e0 di <strong>ufficio stampa e media relation<\/strong>.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; width=&#8221;1\/1&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221;]<div class=\"divider-wrap\"><div style=\"height: 30px;\" class=\"divider\"><\/div><\/div>[\/vc_column][\/vc_row][vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; width=&#8221;1\/2&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221;][nectar_btn size=&#8221;small&#8221; open_new_tab=&#8221;true&#8221; button_style=&#8221;regular&#8221; button_color_2=&#8221;Accent-Color&#8221; icon_family=&#8221;none&#8221; text=&#8221;Leggi il comunicato stampa&#8221; url=&#8221;https:\/\/www.absoluteventicomunicazione.it\/wp-content\/uploads\/MADE-2023-COMUNICATO-STAMPA.pdf&#8221;][\/vc_column][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; width=&#8221;1\/2&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221;][nectar_btn size=&#8221;small&#8221; button_style=&#8221;regular&#8221; button_color_2=&#8221;Accent-Color&#8221; icon_family=&#8221;none&#8221; text=&#8221;Visita il sito MADE Expo&#8221; url=&#8221;https:\/\/www.madeexpo.it\/&#8221;][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"<p>[vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; width=&#8221;1\/1&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221;][vc_column_text]La manifestazione leader in Italia per il mondo dell\u2019architettura e delle costruzioni si rinnova e lo comunica&#8230;<\/p>\n","protected":false},"author":1,"featured_media":12996,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[189],"tags":[],"class_list":["post-12984","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-room"],"_links":{"self":[{"href":"https:\/\/www.absoluteventicomunicazione.it\/it\/wp-json\/wp\/v2\/posts\/12984","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.absoluteventicomunicazione.it\/it\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.absoluteventicomunicazione.it\/it\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.absoluteventicomunicazione.it\/it\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.absoluteventicomunicazione.it\/it\/wp-json\/wp\/v2\/comments?post=12984"}],"version-history":[{"count":7,"href":"https:\/\/www.absoluteventicomunicazione.it\/it\/wp-json\/wp\/v2\/posts\/12984\/revisions"}],"predecessor-version":[{"id":13139,"href":"https:\/\/www.absoluteventicomunicazione.it\/it\/wp-json\/wp\/v2\/posts\/12984\/revisions\/13139"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.absoluteventicomunicazione.it\/it\/wp-json\/wp\/v2\/media\/12996"}],"wp:attachment":[{"href":"https:\/\/www.absoluteventicomunicazione.it\/it\/wp-json\/wp\/v2\/media?parent=12984"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.absoluteventicomunicazione.it\/it\/wp-json\/wp\/v2\/categories?post=12984"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.absoluteventicomunicazione.it\/it\/wp-json\/wp\/v2\/tags?post=12984"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}